Shop Gene's x With love, Lank
Founder Claire Lank collaborated with Aubrey Elrod, founder of Shop Gene's to create a 2025 Summer Capsule.
Apparel Design
Shop Gene's x WLL
A collaborative collection featuring custom apparel, accessories, and campaign artwork designed to blend Gene's coastal aesthetic with the hand-drawn identity of With Love, Lank.
Brand Identity
Combining Brand Aesthetics
From logo development and illustration to product concepts and packaging, this project focused on creating a cohesive visual identity that could extend across both customer bases.
Creative Direction
Campaign Creative
Collaborated in art direction, photography, styling, and visual storytelling to showcase the collection while strengthening each brand's personality across web and social media.
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